Bachelor's Degree
Visual Communication
& Digital Design
Top Choice in Delhi For Bachelor in Visual Communication Studies
In today’s digital era, amidst a vast data landscape, the ability to convey messages through artistic, visual, and universally comprehensible forms is a potent skill. Visual Communication notably influences our decision-making.
For those seeking a premier visual communication college in Delhi, our 4-year undergraduate course enables students to infuse words and images with life and meaning, allowing them to persuade, educate, entertain, or enlighten others. With a blend of theoretical lectures, studio classes, recurring hands-on projects, and two industry internships, our curriculum sets the stage for a vibrant and inventive career journey.
Our esteemed & one of the finest visual communication colleges in India provides a well-rounded curriculum involving theoretical sessions, studio engagements, regular real-world projects, and two invaluable industry internships. This setup aims at prepping students for a gratifying creative career. Program graduates are well-equipped to venture into various design fields including Art Direction, Digital Design, Brand Strategy, Typography, Advertising, Illustration, Communication, Graphic Design, among other creative domains.
2 INTERNSHIPS
INTERNATIONAL WORKSHOPS
EXCHANGE PROGRAMMES
Students Work
Graphics Designer
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CURRICULUM: VISUAL COMMUNICATION & DIGITAL DESIGN
A four year bachelor in visual communication & digital design programme, at JS Institute of Design spread across theoretical classes, studio classes, frequent real-world projects and two industry internships prepares students for a creative career.
LAB 1
Foundation Studies
This year serves as an introduction to the creative industries. The focus is on form, and its interaction with function. Students learn the fundamental principles of art and design. as the pedagogical building blocks for their future specializations. They explore their creativity in a year-long personal project.
Analytical drawing + Live model sketching + Outdoor sketching + Colour + Sketching + Creativity + Typography + Advertising + Illustration + Communications + Image + Volume + Photography + Perspective + Human sciences + History of art + Project weeks + French
LAB 2
Design Principles and Techniques
An important year of transition, students learn about the basic elements of visual and graphical communication; text, image and how they are related. Students participate in international workshops and intensive project weeks that combine conceptual methodology, technical training and research processes
Analytical drawing + Live model sketching + Outdoor sketching + Colour + Sketching + Creativity + Typography + Advertising + Illustration + Communications + Image + Volume + Photography + Perspective + Human sciences + History of art + Project weeks + French
short internship
1-2 Months
A summer internship at a print house or design agency gives students their first taste of the creative careers and processes of visual communication and digital industries. Observation and team participation introduces them to the challenges of applying creativity in professional context.
LAB 3
Concepts & Communication with Design
Going a step ahead from the technical foundation given in Lab 2, students consider aesthetics and their relevance to the world. Through projects that involve teamwork and strategic completion of cross-functional live client assignments, students refine their ability to infuse creativity in concepts. They also have the opportunity to go for a semester-long exchange programme to France.
3D + Computer graphics + Advertising + Editorial design + Motion design + Digital design + Packaging + Copywriting + Graphic design + Art direction +Human Sciences + Portfolio + French
long internship
3-4 Months
An intensive semester long internship in an agency in India or abroad gives students a chance to apply their experiences and expertise in a collaborative professional environment. Students in these internships work with professional teams and often take on full responsibility of client projects.
LAB 4
Professional Design & Brands in the market
The pedagogy used in this last semester focuses on integrating economic realities and professional context with one’s personal creative approach. An emphasis is placed on understanding competition, markets, clients and design strategy. Students work on a focused editorial project, as well as a grand project that requires them to address a brand problem through design. They finish the year armed with a curated portfolio, background experience and a mindset ready for the industry.
Visual identity + Brand strategy + Packaging + Editorial design + Digital + UI/UX + Storytelling + Semiotics + Master class + Grand project International workshop + Internship + Portfolio + French
or
A 2-year International Master’s Diploma in France
M1 First Year
A Full-time study programme, subject covered :Editorial design + Manufacturing and publishing techniques + Packaging + Computer graphics + Visual identity + Brand design + Marketing + Strategic planning + Brand content + Design Thinking + Retail design + Advertising creation + Design-writing + DA / photography + Project management + Digital Strategy + Collected data + Semiology
M2 Second Year
3 weeks in apprenticeship in agencies1 week project at school monthly, subjects covered: Digital artistic direction + Strategies / Live project Consulting (publishing & digital) + Project management Monitoring / News management +Artificial intelligence and Data analysis Semiology + Marketing + Sociology + public speaking +stress management + Entrepreneurship.
Admission To Our Premier Visual Communication College In India
Eligibility Criteria For Bachelor In Visual Communication
A warm welcome awaits students who have successfully completed grade 12 or its equivalent, showing a genuine passion for design and a creative flair. Additionally, individuals with prior experience in graphic design or visual communication programs are encouraged to explore transfer options. Contact our admissions team for more information on transfer procedures.
Admission Process Of Best Visual Communication College In India
- Fill out the online application form to enroll in our institute and your desired courses
- Upload the necessary documents – High School Transcripts and Address Proof
- Pay the required application fee.
- Register for and complete the creative aptitude test.
- Attend a personal interview as part of the selection process.
If applicable, bring a creative portfolio* when coming for the interview.
(*A creative portfolio is required for transfer students in year 2+.)
A FACULTY OF
PRACTICING ARTISTS & DESIGNERS
Prof. Nien Siao
Dean JS Institute of Design
An alumnus of NID, She brings a rich experience of 31 years in Design Academics and
Design
Practice. She has been the Founder Director of Pearl Academy Noida, Dean at School of Design,
IILM
University, Arch Academy of Design & Business. Her experience as an educator, mentor, business.
Strategy developer in Design education and management has contributed to design academics. As a design practitioner, she has worked extensively in trend development, fashion clothing, homemade-ups, carpets, woven textiles, soft toys.
Strategy developer in Design education and management has contributed to design academics. As a design practitioner, she has worked extensively in trend development, fashion clothing, homemade-ups, carpets, woven textiles, soft toys.
Prof. Nidhi Gupta
Head of Department
École Intuit Lab
An NID alumnus, she has more than a decade of experience as a designer and
educationist. She has worked with Indian ethnic brands such as Fabindia and Soma Block Prints,
and
in the area of retail and marketing with brand names such as Samsung, Sony, Revlon, etc.
With a stronghold in design management and marketing, she has been an interdisciplinary faculty in the field of design and critical thinking, design research & methodology, luxury brand management, brand marketing, and consumer experience.
With a stronghold in design management and marketing, she has been an interdisciplinary faculty in the field of design and critical thinking, design research & methodology, luxury brand management, brand marketing, and consumer experience.
Abhilash Jose
Environment Design Concept
Art & Motion Design
Abhilash Jose is an award-winning visual designer with over a decade of experience in the gaming
industry. He served as the Chief Visual Designer at MechMocha, specializing in game character
design, animation, and UX/UI design.
As the Lead Visual Designer at Rapipay Fintech, he contributed significantly to the NYE app visual design. His work has received international recognition, including the Young Animation Talent contest at Digicon, Japan. Abhilash is proficient in tools like Adobe Photoshop, Flash, Illustrator, After Effects, and Figma.
As the Lead Visual Designer at Rapipay Fintech, he contributed significantly to the NYE app visual design. His work has received international recognition, including the Young Animation Talent contest at Digicon, Japan. Abhilash is proficient in tools like Adobe Photoshop, Flash, Illustrator, After Effects, and Figma.
Brijendra Panda
Web & UI Design
A seasoned Senior Interaction Designer currently working at frog, a global design and
strategy firm. With over 15 years of experience in the field, Panda has honed his skills in user
research, systems
thinking, and user-centered design. He
served as a Design Lead at Times Internet and Moonraft Innovation Labs.
Educational background includes a PG Diploma in Industrial and Product Design from the NID and a B.Arch from the NIT, Hamirpur. His exceptional work has been recognized with prestigious awards such as the Best Project of the Year and Best Regenerative & Sustainable Innovation Award.
Educational background includes a PG Diploma in Industrial and Product Design from the NID and a B.Arch from the NIT, Hamirpur. His exceptional work has been recognized with prestigious awards such as the Best Project of the Year and Best Regenerative & Sustainable Innovation Award.
Ms. Divya Jhakar
Creativity
An illustrator, graphic designer & apparel designer. She graduated from the
NIFT
in 2010 and worked in the luxury fashion sector for over a decade.
For the past 2 years she has been freelancing as a graphic designer & illustrator working with a plethora of brands and institutions including Royal Enfield, The Israel embassy in India & Sahil Kochhar to name a few.
For the past 2 years she has been freelancing as a graphic designer & illustrator working with a plethora of brands and institutions including Royal Enfield, The Israel embassy in India & Sahil Kochhar to name a few.
Mr. Harish Vishnoi
UX Design
Mr. Harish Vishnoi is a Senior Associate UX Designer at Senior Associate UX Designer at Nagarro,
a
leader in digital product engineering and technology led business breakthroughs.
He has a bachelor's degree in User Experience Design from the Indian Institute of Technology, Guwahati.
He has a bachelor's degree in User Experience Design from the Indian Institute of Technology, Guwahati.
Inderjeet Singh
Objects Design Concept
Art & Analytic Drawing
Inderjeet Singh, born in New Delhi, graduated in Applied Arts from Jamia Millia Islamia University
in 1989. With over 30 years of experience, he's worked as a visualizer, illustrator, and
photojournalist with leading advertising agencies and newspapers.
He has designed books for Sahitya Academy and served as the head of the department at Picasso International Animation College. Currently, he is a visiting faculty member at both the College of Art, Govt. of NCT Delhi and Pandit Lakhmi Chand University of Performing and Visual Arts in Rohtak.
He has designed books for Sahitya Academy and served as the head of the department at Picasso International Animation College. Currently, he is a visiting faculty member at both the College of Art, Govt. of NCT Delhi and Pandit Lakhmi Chand University of Performing and Visual Arts in Rohtak.
Kharell Bompaka
French Teacher and Translator
Kharell Bompaka is a proficient French teacher and translator based in Delhi, India. With top skills
in Microsoft PowerPoint, Word, and Excel, Kharell has been offering freelance French teaching
services since April 2018.
In addition to teaching, Kharell has experience in program coordination, having worked with LiveJam from March 2018 to December 2020. Currently, Kharell holds the position of Financial and Administrative Manager at Jan Milaap Samiti, a role he has been fulfilling since January 2021.
In addition to teaching, Kharell has experience in program coordination, having worked with LiveJam from March 2018 to December 2020. Currently, Kharell holds the position of Financial and Administrative Manager at Jan Milaap Samiti, a role he has been fulfilling since January 2021.
Prof. Jatin Bhatt
Mechanics of Games
Graduate from NID in product
design with over 40 years in
design
consultancy, entrepreneurship and academic leadership,
He has been founding Chair of Accessory Design Department NIFT and founding Dean of School of
Design, Ambedkar University Delhi from where he superannuated in 2020 as Pro Vice Chancellor.
He has been bestowed with the 'Design Guru' award in memory of M P Ranjan in November 2021. He now works as an independent design academic and practitioner.
He has been bestowed with the 'Design Guru' award in memory of M P Ranjan in November 2021. He now works as an independent design academic and practitioner.
Mr. Mohit Rajora
Exterior Drawing
Mr. Mohit Rajora is an NID alumni and an educational professional with over five years of
instructional design experience.
He is a Design Educator at Sambhav Design Studio and visiting faculty at Sage Institute of Design, Indore. His areas of expertise include Graphic Design, Photography, Film, Animation and Illustration.
He is a Design Educator at Sambhav Design Studio and visiting faculty at Sage Institute of Design, Indore. His areas of expertise include Graphic Design, Photography, Film, Animation and Illustration.
Prof. Mukesh Singh
Anatomy
He is a visual & material exploration artist with over ten years of teaching
experience, and is currently Assistant Professor at School of Design & Fashion, IILM. His
teaching
areas include drawing & sketching, character design, design and
concept drawing, colour theory & concept, graphic design, photography, cyanotype printing, wood
joinery, metal work and many more.
He has been associated with educational institutes and industry as an educator like Reliance BIG AIMS, Animation School, Picasso Animation Institute and Arena Multimedia.
He has been associated with educational institutes and industry as an educator like Reliance BIG AIMS, Animation School, Picasso Animation Institute and Arena Multimedia.
Rachita Rakyan
Graphic Design &
Visual Identity
Rachita Rakyan is the founder of YME design, a design firm based in New Delhi, India, where she has
been leading since January 2011. Prior to starting her own firm, she co-founded White Light Design
and worked as a Creative Designer at Crayons Advertising Ltd.
and as a Graphic Designer at Ogilvy & Mather. Her top skills include branding, graphic design, and logo design. Rachita studied Graphic Design at the National Institute of Design.
and as a Graphic Designer at Ogilvy & Mather. Her top skills include branding, graphic design, and logo design. Rachita studied Graphic Design at the National Institute of Design.
Mr. Ramesh Tahiliani
Branding & Marketing
An alumni of The IIPM, New Delhi And has 20 years of industry experience in marketing and
advertising in India, Nepal and the Middle
East
working with companies like Ogilvy, BBDO, Grey, TBWA. Mccann-Erickson, Bates and Y&R.
He also has over 15 years teaching experience as guest faculty/consultant at Indian Institute of Mass Communication (JNU campus), Pearl Academy and IP College for Women, Delhi University. He has areas of expertise include marketing, advertising, consumer behaviour and digital marketing.
He also has over 15 years teaching experience as guest faculty/consultant at Indian Institute of Mass Communication (JNU campus), Pearl Academy and IP College for Women, Delhi University. He has areas of expertise include marketing, advertising, consumer behaviour and digital marketing.
Ms. Neeti Banerji
Visual Expression
Illustrator and visual artist based in New Delhi, India. After
completing
her BFA in Illustration from the Rhode Island School of Design in 2017, she worked with
publishing
houses in Boston and New York as a designer.
She then had a year-long stint as the lead marketing designer for Paro Goodearth, handling communications both online and offline. Since going freelance fulltime in 2020 she's worked in a number of fields including editorial art, picture book illustration, food packaging illustration, visual identity creation, and board game development.
She then had a year-long stint as the lead marketing designer for Paro Goodearth, handling communications both online and offline. Since going freelance fulltime in 2020 she's worked in a number of fields including editorial art, picture book illustration, food packaging illustration, visual identity creation, and board game development.
Ms. Sukruti Anah Staneley
Editorial Design
Ms. Sukruti Anah Staneley is the Creative Director at The Caravan Magazine, one of the India's
most
respected and intellectually agile publications, setting new benchmarks for Indian and South
Asian
media.
She has a BA in Mass Media (Advertising) from the University of Mumbai, and an MA in Photojournalism from the University of Westminster, London, UK. Ms. Staneley recently won the Cover of the Year (English) award for the design of the cover of Intimate City, published by Zubaan.
She has a BA in Mass Media (Advertising) from the University of Mumbai, and an MA in Photojournalism from the University of Westminster, London, UK. Ms. Staneley recently won the Cover of the Year (English) award for the design of the cover of Intimate City, published by Zubaan.
Ms. Ramneek Majithia
Character Design
Communication design & Product professional with over 20 years of
expertise in creative direction, design thinking, design strategy, academic talent and capacity
development, Innovation and
transformation
in Media, Digital, EdTech, and Higher Ed organisations.
She has authored papers, driven publications, nurtured start-ups, Animation films and design education & training; having anchored design thinking workshops across India, Africa and the UK. Ms. Majithia has been featured amongst 50 most Influential Indians.
She has authored papers, driven publications, nurtured start-ups, Animation films and design education & training; having anchored design thinking workshops across India, Africa and the UK. Ms. Majithia has been featured amongst 50 most Influential Indians.
Mr. Ravi Dhingra
Photography
When a hobby turns into a profession, the passion leaps manifold and he foray
into
professional photography after a long stint in Corporate Finance brought a new dimension to his
life, an era of creative expression.
With more than 20 years in lifestyle photography which includes Architecture & Interiors, Food, Portraits and product, his work has been widely published in advertising campaigns, magazines and online portals.
He is a visiting faculty for photography at various leading design institutes.
With more than 20 years in lifestyle photography which includes Architecture & Interiors, Food, Portraits and product, his work has been widely published in advertising campaigns, magazines and online portals.
He is a visiting faculty for photography at various leading design institutes.
Prof. Seema Srivastava
History of Arts
Cultural theorist teacher, and
designer. She has been passionately involved with the world of art for more than three decades.
She has a B.F.A. from the University of Delhi, an M.A. (History of art) and an
MPhil
from the National Museum Institute of History of Art, Conservation and Museology, New Delhi, and
has
taught art and design related courses at the College of Art.
University of Delhi; Pearl Academy, IIT, National Institute of Advertising and the National Museum Institute of History of Art, Conservation and Museology as well as at other premier design institutes.
University of Delhi; Pearl Academy, IIT, National Institute of Advertising and the National Museum Institute of History of Art, Conservation and Museology as well as at other premier design institutes.
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FREQUENTLY ASKED
QUESTIONS
(FAQS)
Visual Communication and Digital Design is a field that focuses on using visual elements such as graphics, images, and multimedia to convey information, ideas, and messages effectively. It combines design principles with digital tools to create various forms of visual content.
Graduates in Visual Communication and Digital Design can pursue careers in various industries, including graphic design, web design, user interface (UI) and user experience (UX) design, advertising, marketing, multimedia production, and more.
The role of digital design is to create visually appealing and functional digital content, encompassing web design, user interfaces, graphics, and multimedia, to engage and communicate effectively in the digital realm.
Visual communication is a rewarding career choice, offering opportunities in graphic design, advertising, branding, and digital media. It combines creativity with market demand, making it a fulfilling and viable option.
Yes, this program encourages or requires students to complete internships, which provide valuable hands-on experience and networking opportunities within the industry.
