Digital Product Design Course Essentials: Roles, Tips, and Real-World Examples

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Digital Product Design

An industry in flux, and one that is changing at breakneck speed is the Digital Product Design industry on how humans use technology. 

The massive establishment and development of the Digital Product Design industry is a great stroke in the technological world. With the growing expectations from consumers to have smooth, efficient, and wonderfully designed digital experiences, the industry has developed so far with a global market value of USD 17.9 billion by 2023.

As the industry expands, so do the career opportunities. Do you want to plunge into this field for a better career?
If yes, then it is time for you to learn about Digital Product Design, career roles, and much more. Read more to know more.

Digital Product Design Course at JS Institute of Design:

Happening to be one of the best Digital Product Design courses in India, JS Institute of Design offers a bachelor’s degree in Digital Product Design. This course is curated by industrial experts to provide a comprehensive education on various aspects of Digital Product Design.

Covering a wide range of design facets such as UI/UX, Graphics Design, Motion Design, Prototyping, etc, this course at our college, one of the top design institutes in India is the best option for making a successful career in the product design industry.

Get to know this course in detail below.

Essential Information about the Digital Product Design Course:

The Digital Product Design course at JS Institute of Design, one of the best interior design colleges in Delhi is an undergraduate-level course, and here is its information.

Duration:

The Digital Product Design course duration is four years and is divided into eight semesters.

Eligibility Criteria:

The eligibility requirements to pursue a Digital Product Design course in India at JS Institute of Design are as follows:

  • Candidates should be a minimum of 17 years of age.
  • Candidates should have completed 10+2 with a minimum of 50% aggregate score at any recognized educational institution.

Admission Procedure:

Admission to the Digital Product Design course at JS Institute of Design is provided by conducting entrance exams and personal interviews at our college.

Syllabus:

The Digital Product Design course syllabus is designed and curated with an industry-oriented approach by design experts to offer students the best possible education and training.

Here is the syllabus outline.

Semester ISemester II
Fundamentals of Arts & DesignWorld of images and objects
Design and Human EvolutionKnowledge organization and communication
CAD-Photography & VideographyTypography Fundamentals and Exploratory Printing
Design studio-I Problem IdentificationDesign studio-II Problem Identification
Art Representation & TransformationImage Representation & Transformation-II
Semester IIISemester IV
Product PhotographyElective- 2D Visual Studies II or 3D Form Studies II
Digital Illustration Techniques IDigital Illustration Technique II
Design, Society, Culture and EnvironmentCommunication Theories, Visual Perception and Semiotics
Design Studio Practice-3Applied Mathematics
Environmental Studies – Science and EngineeringSummer Project

Fees: 

Digital Product Design course fees at JS Institute of Design are around INR 23 Lakhs in total.

Now, it is time to learn about the roles of a Digital Product Designer.

Roles of Digital Product Designer:

  • To understand user needs, behaviors, and pain points through interviews, questionnaires, and usability testing.
  • To develop ideas, and form concepts based on user research, and business goals.
  • To develop interactive prototypes to envision and test the functionality and design of a product.
  • To design visual elements of a product, which includes layout, color schemes, typography, and interactive elements.
  • To ensure a seamless user experience falls under the responsibility of the designer.
  • To perform usability testing to gather feedback and make changes for improvement in design.
  • To run project timelines and deliverables, ensuring design goals are met.

Scope and Real-Time Examples of Digital Product Design:

The field of Digital Product Design has significant career scope with its applications widening into significant industry verticals. This industry is turning out to be a giant one with the value of the industry expected to cross more than USD 100 billion by 2030.

Here is a pictorial idea on the influence of Digital Product Design in various industry facets.

Source: Grand View Research

Here are some of the real-time examples of the application of Digital Product Design:

  • Well-known social media apps such as Instagram, WhatsApp, etc offering seamless user experience with intuitive navigation, visual appeal, and efficient functionality are the best examples of Digital Product Design applications.
  • Websites and platforms such as Airbnb, Amazon, Netflix, and many others providing a wide range of services with easy access and navigation are quality products of Digital Product Design.
  • Smart devices such as Google Nest or Amazon Echo require digital design in hardware and software so these devices can easily control home environments such as light, temperature, and security.

These are some of the best real-time examples of applications of Digital Product Design.

Moving on, here are some tips for you for a career as a Digital Product Designer.

Tips for Digital Product Designers:

  • Build a Strong Foundation in Design Principles such as color theory, typography, layout, and user experience (UX) design. This knowledge will serve as the backbone for your design work.
  • Master the design tools commonly in use—things like Sketch, Figma, Adobe XD, and Photoshop. These are the tools used in creating wires, prototypes, and high-fidelity designs.
  • Understand the differences between UX and UI design. This experience will teach you to create intuitive interfaces and ensure a good user experience.
  • Dive into real projects that you can add to or present in your portfolio. This can be a personal project, freelance work, or contributions to open-source projects. Building a strong portfolio gives you a chance to present your skills to potential employers.
  • Establish relationships with your fellow designers, join a couple of online communities, and get involved with meetups or conferences on design. Such networking could yield some long-term and positive relationships, partnerships, and job opportunities.
  • The digital design ecosystem is ever-evolving, so look out for current and cutting-edge trends, technologies, and best practices in product design.

Conclusion:

Overall, a Digital Product Design course equips an individual with skills to excel in the fast-moving world, which is rhythmical with time, in terms of changes brought about by both technology and design. This course will serve as a foundation for them to bridge the gap between design and technology so that they will be very competitive in the digital space.

FAQs:

  1. What is a Digital Product Design course?

A Digital Product Design course is an exclusive course focussed on educating various digital design aspects such as UI, UX, Graphics design, etc.

  1. Is product design a good career?

Yes, a product design is a good career as the demand for product design is turning higher in various industries such as healthcare, websites, education, etc.

  1. What are the benefits of Digital Product Design?
  • Creative solution designing for modern problems and requirements.
  • Impactful work satisfying the user’s demands.
  • Development of sustainable, functional, and accessible products.
  1. What do you study for Digital Product Design?

One should study Digital Product Design to learn various aspects of Digital Product Design which are in high demand in various industries such as healthcare, education, etc.